Tag Archives: Buyer Revolution

The Buyer Revolution: 4 Steps To Evolve Or Be Toppled

The rapid changes in technologies and business models continue at breakneck speeds.  Shifting the landscape of buyer behavior along the way.  Fermenting the once dormant ability of buyers to redefine the seller-buyer relationship .  Creating a buyer revolution marching on unabated. B2B business, marketing, and sales leaders are faced with rethinking long-held strategies and redefining tactics.  Confronted with a new reality, which bears little resemblance to just a few short years ago.  One thing has become clear in the buyer uprising B2B businesses face today – they must evolve or they will be toppled. Meeting Demands The buyer revolution is…

Article by Tony Zambito