Tag Archives: coronavirus

Anticipating The Next Normal With The Pandemic Persona

Back to normal. The new normal. We have seen these expressions quite a lot in the last few weeks.  We are in an unexpected era of uncertainty.  We are never ever going to go back to normal as we knew it.  Nor can we predict a new normal. Not with any certainty at least. What we can expect is that there will be a next normal.  We, as a nation, have experienced disruptive crises and overcame them.  For instance, after 9/11, our lives changed and new norms emerged. Where does this leave our understanding of how the COVID-19 pandemic will…

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